International Business-Level Strategy and International Corporate-Level Strategy of Apple Inc Free Essay Example, 1500 words

The firm was established by Steve Jobs in the year 1975 with the sole aim of developing and selling personal computers. It was fully incorporated in 1977 and renamed Apple Inc. so as to show its focus on the manufacture of major electronics. It is the second leading firm in the world of information technology after the giant Samsung. Currently, Apple has managed to acquire a total of 62 companies and has proceeded to purchase stakes in the other two companies. One of the philosophies of the company is to acquire as many small firms as possible and to integrate them into its big goal and projects. The first acquisition was made in the year 1988 with the purchase of Network Innovations and the highest number of the acquisition was attained in the year 2013 in which it acquired a total of 13 firms. The most expensive acquisition by Apple was done this year in the month of August when t acquired Beats Electronics at a cost of US$3 billion. 46 out of the 62 acquisitions and mergers by A pple has been on the firms in the United States. We will write a custom essay sample on International Business-Level Strategy and International Corporate-Level Strategy of Apple Inc or any topic specifically for you Only $17.96 $11.86/page